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The XTRA Package — Built for Growing Dental Practices

Everything your dental practice needs to market smarter.

One package. One team. One strategy to help generate more opportunities while simplifying your marketing.

  • 5.00 average rating
  • 58+ Google reviews
  • Dental-only marketing specialists
  • Website + SEO + Ads + IMPACT in one package

See it in action

How our Universal Tracking Sheet turns every lead into a decision you can make

Shawn walks through how simple it is to track every call, form, and text — so you know exactly which marketing is working and where your next patient came from.

Want this running for your practice?

Book a Discovery Call

What's inside the XTRA package

Five moving parts. One team running all of them.

No juggling vendors, no gaps between your website, your ads, and your follow-up.

Xpress Inc team reviewing a dental website build
01

Website Design

  • Full design interview — layout, brand, and presentation
  • Built on the Duda platform, optimized for Core Web Vitals & SEO
  • Optimized for desktop, tablet, and phone
  • Logo, brand colors, and mission statement review
  • Content migration and optimization
  • Full page redirects to the new platform (maintains existing value)
Dental practice website shown on desktop and mobile
02

Webmaster / Hosting

  • Monthly revisions
  • 24/7 website monitoring
  • ADA accessibility widget (free version; paid upgrade optional at client discretion, $499 annually)
  • Premium Amazon hosting — dependable, responsive, 99.9% uptime
  • Privacy and cookie policy integration
SEO search graphic above a laptop
03

SEO Foundational

This package builds a strong SEO foundation with keyword research, competitor analysis, and tailored strategies to rank for high-traffic, high-value keywords.

  • Full page redirects to the new platform (maintains existing value)
  • Keyword research — up to 8 targeted keywords
  • Service page content optimization and creation
  • Google tools setup (back-end tracking tools)
  • Back-end tagging (meta and alt tagging for better Google site reading)
  • Citation optimization including GMB, Yelp, Yahoo, Bing, and Apple Maps
  • Blogs and Google Posts
  • Quarterly reports
  • 12-month review to ensure ongoing performance and growth opportunities
Paid ads performance dashboard on a laptop
04

Pro Paid Ads Management

Strategic, effective ad management that drives conversions and optimizes your ad spend. Advanced targeting plus ongoing optimization means campaigns that deliver measurable results.

  • Study and analysis of the competition in your area
  • Keyword data evaluation and selection
  • High-conversion geo-targeting and scheduling
  • Audience targeting for maximum conversion
  • Landing page improvements for better conversion
  • Ongoing analysis, testing, and optimization
  • Account, campaign, and ad group setup for the best quality score
  • Fraud protection software to prevent competitor clicks
  • Full control over ad budget
  • Call tracking and recording*
  • Live, dynamic, fact-based insight reports
  • Support ticket system
  • Monthly PPC report, monthly survey, quarterly meetings

*Text and call service charges will apply.

Xpress Inc specialist managing the IMPACT platform
05

IMPACT Platform

  • 2-way texting*
  • Review management platform with optional AI review responder
  • Social media management — content calendar, scheduling widget, template content library
  • AI chat and live chat
  • SMS campaigns — reactivation, follow-up, open treatment, holiday text blasts*
  • Bulk email campaigns
  • Lead management dashboard — Universal Tracking Sheet
  • Reporting dashboard for PPC, SEO, calls, and social media
  • Automated calendar with appointment reminders
  • Support ticket system

*Text/call service charges will apply.

Xpress Inc team ready to fulfill direct mail campaigns
06

Initial Postcard Design

  • We design your postcard
  • Choose from one of our winning postcard templates and customize with your office logo, offers, and photos
  • Guidance on how to use the EDDM system
  • Printing sold separately

Not sure which pieces your practice needs most?

In their own words

Hear it from practices we work with

Hear what Dr.Bardmoor has to say
Hear Dr. Shah says about Xpress
Dr. Michaelsen's testimonial

Check out our reviews

5.00 stars across 58+ Google reviews

A

Aida Galan

7 reviews

3 months ago

Sometimes I find myself wondering if this level of kindness and professionalism is even real. It's rare to come across people who are honest, straightforward, and genuinely care—whose only goal is to help and ensure you're truly taken care of. That's exactly how Hans and his team operate. You feel heard, valued, and never like a burden. They are exceptional, and I highly recommend this marketing firm. Thank you, Hans—I always appreciate our conversations about strategies for my practice.

J

Jerry Indursky

4 reviews

a year ago

Hans and company have done an amazing job with my company's marketing over the past two years which has had a definite impact on our growth during this time. They are responsive, creative and true professionals who are a pleasure to do business with and can be trusted to come up with great ideas and suggestions. I very, very HIGHLY recommend using XPress Promotions to any company owner or executive!

M

Monika Mahajan

Local Guide · 4 reviews · 23 photos

a year ago

Noriel and Hans amazing people with great marketing skills wouldn't have asked for more. They rock and just are the most helpful people I have worked with. They both are a keep. Marketing can get complicated but they exactly know what they are doing. Highly recommend Xpress promotions and these guys. They go above and beyond to help you with your marketing and also help you ASAP to keep things doing. Thank you team for all your help

K

Kiran Sandhu

6 reviews

5 years ago

Used Hans and his team to build a new website for my dental practice. They did an excellent job. The interview to the final build went quicker than expected. His team is very professional and always an email away for a quick change to be made or to answer any question even to bounce ideas off of. I am in PA and had no issues working with them from out of state. Highly recommend.

How it works

Three steps to a simpler marketing setup

1

Book your discovery call

A short, no-pressure conversation about your practice, your market, and your current marketing.

2

Get your custom growth plan

We map exactly how the XTRA package applies to your goals, your area, and your competition.

3

We build and run it

One team handles your website, SEO, ads, IMPACT platform, and mail — and reports on all of it.

XTRA (GROW) Package

Set Up Fee — $3,000

$3,000/ month

Everything above included. No separate vendors, no surprise add-ons. Printing and text/call service charges billed separately.

Book your call

Let's build the marketing your practice actually needs.

Book a free 30-minute discovery call. No pressure, no obligation — just a straight conversation about what will move the needle for your practice.

Free 30-minute call — no commitment required
A custom growth plan built around your practice
One team for your website, SEO, ads, and mail
Prefer to talk now?(877) 604-7112

Questions

Answers before you book

SEO and paid ads work on different timelines — paid traffic can start producing calls in the first weeks, while SEO builds compounding value over months. We set expectations for both on your discovery call.